Hong Kong Fireplace Service’s lycra-clad mascot causes a stir


Man covered in lycra (including face) sitting at a table looking at a tablet

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Hong Kong Fireplace Companies Division

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‘Anybody’ vows to assist inform the general public about hearth prevention and security

On this planet of social media, we are able to discover numerous uplifting tales about heroes and helpers, however we are able to additionally discover controversy attributable to nearly anybody.

In Hong Kong ‘Anybody’ occurs to be a personality created for the Hong Kong Fireplace Service to boost security consciousness.

The mascot, clad in blue lycra from head-to-toe, was introduced out in a press convention on Monday, a lot to the shock and amusement of the journalists within the room.

Anybody goals to convey that anyone will help in emergencies as a part of an internet marketing campaign on the Fireplace Companies Division’s Fb web page.

Because it was arrange on the finish of October, greater than 30,000 folks have adopted the account.

There was combined response on social media, with some folks ridiculing the character.

One Fb person requested “Is your apparel fire-proof?”, whereas one other remarked the Fireplace Service Division’s picture was “ok to do these type of loopy issues.”

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Hong Kong’s foremost broadcaster RTHK claimed some hearth bosses had been sad with the mascot and had been considering withdrawing him.

However Fb customers got here to Anybody’s defence.

“Anybody belongs to all of us,” wrote one commenter. “No compelled disappearance!”

Appearing Senior Division Officer Wade Wong Wang-leong was reported to have reassured the general public that the blue man will proceed to seem as a part of the Fireplace Service Division’s social media campaigns.

The Division’s first publish that includes Anybody – a music video that includes a younger man collapsing and the all-blue mascot stepping in to hold out CPR – has been seen 494,000 occasions in 5 days.

Anybody additionally sings a tune to assist the general public bear in mind what they’ll do in the event that they discover themselves in an emergency and wish to offer CPR.

This isn’t the primary time a light-hearted strategy to CPR has hit the headlines. Within the UK, actor and former skilled footballer Vinnie Jones appeared in a video clip which got here below criticism for the tactic used.

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